Goodroot Named To Real Leader’s 2024 Top Impact Companies List for Third Consecutive Year

Goodroot Named To Real Leader’s 2024 Top Impact Companies List for Third Consecutive Year

Real Leaders® has announced its Top Impact Companies award winners from around the world. For the third consecutive year, Goodroot is included in the top 100, coming in at No. 62 and ranking among the top 5 healthcare companies on the list. 

These rankings are the definitive list of companies making a positive impact on the world by having an out-sized effect on sustainability, social equity, health, well-being and more. The awards evaluated privately-owned companies based on an extensive application measuring I.M.P.A.C.T (Intention, Model, People, Accountability, Collaboration and Transformation). 

Goodroot is recognized on the list for making strides helping Americans access affordable healthcare and avoid medical debt and its noteworthy collaborations in accomplishing this goal. Through its 10 affiliate companies and partners throughout the healthcare and benefits industries, Goodroot now lowers medical costs for 1 in 10 Americans. 

“We are fortunate to have such a wealth of talented healthcare professionals at Goodroot with a relentless dedication to creating a healthcare system that works better for everyone,” says Goodroot CEO Mike Waterbury. “This recognition is a reflection of that work, and more importantly the progress we’ve made in lowering costs and preventing medical debt for millions of people. And we’re just getting started.” 

The 2024 list features a mix of well-known impact brands from a variety of industries with companies such as: Brandless, Generate Capital and Every Man Jack. See the full awards ranking. 

“After five successful years of producing the go-to list of the ‘Top Impact Companies’ it was time for Real Leaders to expand its mission by growing an impact awards community that preserves its integrity while scaling its impact,” says Kevin Edwards, General Manager of Real Leaders. This year’s selection process involved a more detailed vetting process for the record number of applicants. 

A special “Real Leaders UNITE” awards celebration will be held in San Diego on Feb. 6, 2024 to honor the winners. 



Real Leaders is the fastest-growing community for impact leaders backed by a global media platform dedicated to driving positive change. Founded in 2010, Real Leaders recognized and advocated that businesses take more responsibility to be as cognizant of their impact on employees, society, and the planet as they are on their bottom line. Real Leaders is an independently owned certified B Corporation and member of the UN Global Compact. Our mission is to unite farsighted leaders to transform our shortsighted world. 

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    Experts In This Article
    Michael Waterbury
    Michael Waterbury
    Chief Executive Officer, Goodroot

    Nick McLaughlin
    CEO, Breeze

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